Rubbermaid

The relationship between Flying Bridge Technologies and Rubbermaid has resulted in a number of smaller, more focused projects that all relate back to the larger online goals of the client company. Although FBT was not the original developer that produced their parent website www.rubbermaid.com, our company has been responsible for key development areas and supporting the Rubbermaid team in their online marketing efforts.

FBT helped Rubbermaid.com to create a more interactive and engaging homepage which would allow site visitors to better understand the company’s products and branding message. Working within the template that had been previously designed for the client, FBT developed an interactive flash feature for the homepage that would allow the client to graphically represent key focus points of their business. Along with this public facing development work, FBT implemented a management system for the client that would allow them complete control over the images and content presented on the revamped homepage. Additional work on the client’s primary domain has continued through a series of sweepstakes and tips and solutions features that have been implemented.